LPH Association

Rebranding for the Association of Children with Cleft Palates in Costa Rica.

The identity was built around the acronym LPH; Labio Paladar Hendido in Spanish using a rounded sans serif typeface to convey accessibility and warmth while maintaining institutional credibility.

A flexible visual system was developed to differentiate key areas within the association, including psychology services, speech therapy, playroom and fundraising initiatives.

The rebrand was officially adopted by the association and remains in use today. Strengthening its identity and digital presence helped stabilize the organization during a critical period, allowing it to continue supporting families in Costa Rica.

“All people must be treated with dignity, and society must continue to be educated to build a better future together.”